Abstract
Waste separation at source has been proved to be an effective way to reduce the amount of municipal solid waste (MSW) which has become a major challenge to China's ecological environment. However, waste source separation requires effort from each individual citizen. As the important drivers of change and potential influencers of the future world, younger Chinese's waste separation behaviour is crucial to the long-term successful implementation of China's MSW separation policy. To explore the waste separation behaviour of younger Chinese and identify the factors that may influence their behaviour so as to better encourage younger generation of Chinese to practice waste sorting in their daily lives, a questionnaire survey of 579 primary and middle school (PMS) students aged between 6 and18 years old (y/o) was carried out in Yingtan City, Jiangxi Province, China. Binary logistic regression was adopted to explore the factors that might influence the respondents' waste separation behaviour. The results indicate that more than half PMS students in Yingtan have participated in waste separation, and junior year students perform better in waste separation practice than their seniors. Students are found to have basic knowledge of MSW classification, but they are more familiar with recyclable waste and hazardous waste than non-recyclable waste. The analysis also highlights positive relationships between PMS students' attitude to waste separation, their willingness to do it, their environmental education and their waste separation behaviour. The level of convenience of waste sorting facilities and influences from friends and families are also positively related to the students' waste separation practice, but families have the strongest influence. The perception of a mandatory waste separation policy would demotivate students in terms of waste separation practice, while giving rewards is considered to be the most effective approach to encouraging waste separation. Finally, management strategies for improving PMS students' waste separation behaviour are discussed and several recommendations for improvement are made.