Abstract
While the work on place attachment is extensive, it neglects to focus on residents' and tourists' perspectives of the construct concurrently. Additionally, the role that social factors play in forging attachment to place is lacking within the tourism literature. This work focuses on whether residents' (n = 469) and tourists' (n = 461) degree of place attachment at the Osun Oshogbo Cultural Festival (Nigeria) were significantly different. Examining the psychometric properties of the place attachment scale in an international context was a second aim. The final purpose of this work was to assess whether social factors (i.e., frequency of interaction and emotional closeness) between residents and tourists could explain the resulting CFA place attachment factors. MANOVA results revealed tourists demonstrated a significantly higher degree of attachment. Each social determinant predicted the attachment factors for both samples, with the two independent variables explaining higher degrees of variance among residents.