- Title
- Cross–cultural evaluation of factors driving intention to purchase new food products – Beijing, China and South-east England
- Creators
- A EvesL Cheng
- Publication Details
- International Journal of Consumer Studies, Vol.31(4), pp.410-417
- Publisher
- Wiley-Blackwell
- Date published
- 2007
- Date submitted
- 06/02/2012
- Identifiers
- 99516756002346
- Academic Unit
- University of Surrey
- Resource Type
- Journal article
Journal article
Cross–cultural evaluation of factors driving intention to purchase new food products – Beijing, China and South-east England
International Journal of Consumer Studies, Vol.31(4), pp.410-417
2007
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