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The Co-Creation of a Retail Innovation: Shoppers and the Early Supermarket in Britain
Journal article   Open access   Peer reviewed

The Co-Creation of a Retail Innovation: Shoppers and the Early Supermarket in Britain

A Alexander, D Nell, AR Bailey and G Shaw
ENTERPRISE & SOCIETY, Vol.10(3), pp.529-558
01/09/2009

Abstract

Social Sciences Business History Of Social Sciences Business & Economics Social Sciences - Other Topics BUSINESS HISTORY OF SOCIAL SCIENCES SERVICE-DOMINANT LOGIC SELF-SERVICE CONSUMER CHOICE CONSUMPTION COPRODUCTION EVOLUTION SOCIETY
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