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Predicting intentions to purchase organic food: The role of affective and moral attitudes in the Theory of Planned Behaviour
Journal article

Predicting intentions to purchase organic food: The role of affective and moral attitudes in the Theory of Planned Behaviour

A Arvola, M Vassallo, M Dean, P Lampila, A Saba, L Lahteenmaki and R Shepherd
APPETITE, Vol.50(2-3), pp.443-454
01/03/2008

Abstract

Science & Technology Life Sciences & Biomedicine Behavioral Sciences Nutrition & Dietetics BEHAVIORAL SCIENCES NUTRITION & DIETETICS organic food consumer attitudes theory of planned behaviour moral norms AFFECTIVE BELIEFS PERSONAL NORM FAT INTAKE OBLIGATION CHOICE HEALTH TESTS MODEL
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