Slipstream Strategy: How Product-Focused Incumbents Cooperate and Compete in the Face of Platforms

Conference proceeding

Georg Reischauer, Alexander Engelmann, Annabelle Gawer and Werner Helmut Hoffmann

Academy of Management Annual Meeting Proceedings, Vol.2024(1)

08/2024

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Title: Slipstream Strategy: How Product-Focused Incumbents Cooperate and Compete in the Face of Platforms
Creators: Georg Reischauer - WU Vienna & JKU Linz
Alexander Engelmann - WU Vienna U. of Economics and Business
Annabelle Gawer - U. of Surrey
Werner Helmut Hoffmann - WU Vienna U. of Economics and Business
Publication Details: Academy of Management Annual Meeting Proceedings, Vol.2024(1)
Publication Date: 08/2024
Identifiers: 991126327202346
Academic Unit: Surrey Business School
Language: English
Resource Type: Conference proceeding