Abstract
Artificial Intelligence (AI) has emerged as a transformative force in the development of society and the economy, with its impact reaching beyond traditional business sectors
into the fabric of public life. As our world becomes increasingly digital, the realm of AI continues to expand and deepen, presenting both unprecedented opportunities and
challenges. Across the globe, numerous instances have illustrated the substantial value that can be harnessed from AI when it is effectively deployed. Nonetheless, to fully
leverage these benefits while minimising associated risks, nations must establish comprehensive frameworks for responsible AI adoption that encompass AI standards,
thereby guiding public policy and stimulating economic progress. This project report presents a comprehensive analysis of the current state and future potential of AI adoption in Thailand, offering strategic insights and recommendations to stakeholders aimed at enhancing Thailand's AI landscape. The report is structured around key thematic areas including regulation and standardisation, data sharing/management practices, and human capacity building, each crucial for the holistic growth of Thailand's AI ecosystem.
With its responsibility over digital transactions, the Electronic Transactions Development Agency (ETDA) is well-positioned to play a pivotal role in this endeavour. By spearheading the development of AI infrastructure and standards, promoting AI literacy among the populace, and establishing robust governance and regulation processes, ETDA can help Thailand navigate the complexities of AI integration.
By emphasising the refinement of AI regulations, establishing robust industry standards, enhancing data management practices, upgrading educational and research development (R&D) infrastructure, fostering AI literacy, and actively engaging in the reskilling and upskilling of the Thai workforce, alongside nurturing local and international collaborations, Thailand is poised to emerge as a frontrunner in AI innovation and application. Such a comprehensive approach to developing a holistic AI adoption framework will not only propel Thailand's economic and technological progress but also ensure that the adoption of AI is ethical, sustainable, and in harmony with the nation's overarching development objectives, thereby unlocking substantial economic and societal benefits