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The impact of entry modes on the organisational design of international hotel chains
Journal article   Open access  Peer reviewed

The impact of entry modes on the organisational design of international hotel chains

M Brookes and A Roper
SERVICE INDUSTRIES JOURNAL, Vol.30(9), pp.1499-1512
01/01/2010

Abstract

Social Sciences Management Business & Economics MANAGEMENT international hotel chains market entry modes organisation design control MULTINATIONAL-CORPORATIONS SERVICE FIRMS MODAL CHOICE COORDINATION SECTOR FORMS
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