- Title
- The Oxford Textbook of Marketing
- Creators
- K Blois
- Publication Details
- Journal of Marketing Management, Vol.17, pp.455-456
- Date published
- 2000
- Date submitted
- 16/05/2017
- Identifiers
- 99513329402346
- Academic Unit
- University of Surrey
- Resource Type
- Journal article
Journal article
The Oxford Textbook of Marketing
Journal of Marketing Management, Vol.17, pp.455-456
2000
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22 Record Views