Natural Scarcity – What Makes a Product a Suitable Means for Status Signaling?

Journal article

Peer reviewed

Advances in Consumer Research, Vol.41

2013

Abstract

Marketing

url

http://www.acrwebsite.org/volumes/v41/acr_v41_15761.pdfView

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Title: Natural Scarcity – What Makes a Product a Suitable Means for Status Signaling?
Creators: R Kreuzbauer
D King
S Basu
Publication Details: Advances in Consumer Research, Vol.41
Publisher: Association For Consumer Research
Date published: 2013
Date submitted: 16/05/2017
Identifiers: 99512909302346
Copyright: This work is copyrighted by The Association for Consumer Research. For permission to copy or use this work in whole or in part, please contact the Copyright Clearance Center at http://www.copyright.com/.
Academic Unit: University of Surrey
Resource Type: Journal article