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Bringing Back Intuition into Scenario Planning
Journal article   Open access   Peer reviewed

Bringing Back Intuition into Scenario Planning

Ashley Metz and Eugene Sadler-Smith
California Management Review
30/04/2026

Abstract

foresight futures intuitive logics intuition scenario planning
Intuitive logics is a prominent scenario planning method of strategic foresight that organizations use to plan in the context of uncertain future operating environments. Designed to counter linear forecasting approaches, intuitive logics is a method for envisioning and embracing multiple futures. Rooted in the works of Herman Kahn and Pierre Wack in military and corporate contexts, intuitive logics values gut feeling and tacit knowledge to foster creativity and challenge conventional thinking. Despite the name, and the importance of intuition in intuitive logics intuition remains poorly defined and operationalized in scenario practice. This article addresses this by integrating insights from psychology and management intuition research with the intuitive logics literature. Seven key themes, found in both disciplinary settings, offer practical recommendations to advance the use of intuition in the intuitive logics method thereby enriching strategic dialogue and enhancing organizational adaptability in uncertain contexts. In practical terms, bringing intuition research into scenario planning could lead to the development of scenarios that better capture and make actionable the experiences and tacit knowledge of managers as they work to navigate their organizations toward unknown futures.
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Intuition and Scenario Planning ACCEPTED VERSION105.04 kBDownloadView
Author's Accepted Manuscript Open Access CC BY V4.0
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https://doi.org/10.1177/00081256251414973View
Published (Version of record) Open CC BY-NC V4.0

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