Asian immigrant entrepreneurs in the UK have been used as examples of what can be done through free enterprise. Academic interest is developing in the changes taking place as newer generations emerge. Seeks to address these issues.

A small-scale qualitative study was undertaken with interviews of five men and five women entrepreneurs of the second generation. The issues explored included their background, the factors that have influenced, facilitated or inhibited their decision to become self-employed, their experiences of entrepreneurship and the particular issues that confronted them. Female entrepreneurs in the sample were older and felt inhibited and more constrained than their male counterparts in their freedom to act.

Both males and females of second generation entered business through attraction for the opportunities rather than as their only option in an unknown environment. Notwithstanding expectations, later generations did not enter activities adding much greater value than those of the first generation, even though they were better integrated with their environment. Boundary stresses between first and second generation are likely to lead to further studies of succession planning and of the influence of culture and gender on attitudes to enterprise.

Methodologically the study is novel in so far as the researcher (an Asian female from a typical family business background) has taken care to observe the cultural proprieties often noted within this particular group. Hence, the data are arguably more authentic than previous studies undertaken by distant researchers.