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Alternative perspectives on service quality and customer satisfaction: the role of BPM
Journal article   Peer reviewed

Alternative perspectives on service quality and customer satisfaction: the role of BPM

V Kumar, PA Smart, H Maddern and RS Maull
INTERNATIONAL JOURNAL OF SERVICE INDUSTRY MANAGEMENT, Vol.19(2), pp.176-187
01/01/2008

Abstract

Social Sciences Management Business & Economics customer satisfaction mathematical modelling customer services quality OPERATIONS MANAGEMENT INDUSTRY SCALE CHAIN MODEL FIT
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