- Title
- Television product placement and the meanings of ‘Kod-sa-na-faeng’: a cultural-phenomenological Investigation of Thai and UK Consumers
- Creators
- RA TiwsakulC Hackley
- Conference
- Consumer Culture Theory (CCT) annual conference (University of Michigan, Anne Arbor, USA, 06/2009)
- Date submitted
- 16/05/2017
- Identifiers
- 99513572002346
- Academic Unit
- University of Surrey
- Resource Type
- Conference presentation
Conference presentation
Television product placement and the meanings of ‘Kod-sa-na-faeng’: a cultural-phenomenological Investigation of Thai and UK Consumers
Consumer Culture Theory (CCT) annual conference (University of Michigan, Anne Arbor, USA, 06/2009)
16/05/2017
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