- Title
- Making connections: the value of linking marketing knowledge and culture
- Creators
- SV Halliday
- Conference
- Fourth International Conference on Knowledge, Culture and Change in Organisations (University of Greenwich, UK, 08/2004)
- Date submitted
- 16/05/2017
- Identifiers
- 99515964102346
- Academic Unit
- University of Surrey
- Resource Type
- Conference presentation
Conference presentation
Making connections: the value of linking marketing knowledge and culture
Fourth International Conference on Knowledge, Culture and Change in Organisations (University of Greenwich, UK, 08/2004)
16/05/2017
Metrics
23 Record Views