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Debunking the Social Indifference of Materialism: When Would More Materialistic People Have Stronger Social Concerns?
Conference presentation

Debunking the Social Indifference of Materialism: When Would More Materialistic People Have Stronger Social Concerns?

R Kreuzbauer and CY Chiu
Proceedings of the 32nd INFORMS Marketing Science Conference
32nd INFORMS Marketing Science Conference (Cologne, Germany, 16/06/2010 - 19/06/2010)
16/06/2010

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