- Title
- An Alternative Approach to Market Segmentation and Information Search Behavior: The Concept of Specialization in College Students' Spring Break Experience
- Creators
- S ParkD-Y Kim
- Conference
- 13th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism (Orlando, Florida, USA, 03/01/2008)
- Date published
- 03/01/2008
- Date submitted
- 07/02/2013
- Identifiers
- 99513734002346
- Academic Unit
- University of Surrey
- Resource Type
- Conference presentation
Conference presentation
An Alternative Approach to Market Segmentation and Information Search Behavior: The Concept of Specialization in College Students' Spring Break Experience
13th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism (Orlando, Florida, USA, 03/01/2008)
03/01/2008
Metrics
22 Record Views