Abstract
This chapter explores where party leaders go during election campaigns, examining longitudinal patterns in the campaign trails at the 2010, 2015, 2017 and 2019 elections. Using the author’s own data, it examines how many visits leaders manage over the campaign, which party holds the seats visited by a leader and the role of Brexit in shaping visits in the 2017 and 2019 campaigns. It also questions the importance of marginality in determining whether a seat is visited. This chapter goes beyond existing literature to make a substantial contribution in disaggregating distinct types of visits in the British context. In considering the symbolism behind visit locations, for the first time, the hidden messages in the British campaign trail can be seen.